Rachael Doukas
Chief Scientific Officer / Founder / CEO
Rachael Doukas is a seasoned entrepreneur with a passion for solving complex problems in the digital space. She founded Doukas Media in 2012, building it into a trusted marketing agency known for creating high-converting advertising campaigns and delivering exceptional client service.
Over the past 3 years, Rachael has become a leading expert in Google Business Profile reinstatements, after navigating her first suspension case for a client that unexpectedly went offline. Determined to help, she immersed herself in Google’s ever-evolving guidelines and developed a process rooted in precision, persistence, and proactive communication. From that one account, the demand quickly grew, and Reinstate Labs was born as an in-house lab and dedicated division of Doukas Media, built specifically to focus on Google Business Profiles.
Reinstate Labs reflects Rachael’s commitment to supporting businesses during one of their most frustrating digital challenges: getting their online presence back. Her work combines deep technical know-how with a personal touch, offering each client a clear plan of action, open communication, and a genuine sense of care throughout the process.
Customer service is at the heart of everything she does, inspired in part by Rachael’s admiration for brands like Disney that create magic through trust, consistency, and connection. Whether it’s leading a reinstatement, managing a dispute, or setting up a compliant profile from scratch, Rachael ensures every client feels seen, heard, and supported from start to finish.
Gabriella Martelli
Client Success Scientist
Gabriella meticulously verifies and updates profile details while overseeing the organization of essential client documents. With an eye for detail and a systematic approach, Gabriella ensures that every aspect of the reinstatement process is handled with precision and efficiency.
She is sure to maintain a structured workflow, keeping all client information organized and readily accessible. Gabriella's dedication to order and clarity streamlines the process, allowing for seamless communication and swift resolution of issues.
Jose Pichardo
Client Communications Strategist
Jose plays a key role in guiding clients through the reinstatement process with clarity and confidence. As the first point of contact for many, he handles client calls, shares insight on our services, and ensures leads fully understand their options moving forward.
With strong communication skills and a calm, informative approach, Jose follows up with clients, answers their questions, and helps map out the best strategies for success. His commitment to transparency and support helps clients feel reassured and confident every step of the way.
Kayla Ciorciari
Marketing Lab Specialist
As a Marketing Lab Specialist at Reinstate Labs, Kayla brings creativity, precision, and a results-driven mindset to every project. With a keen eye for branding and consumer behavior, she plays a pivotal role in developing and executing innovative marketing strategies that help our clients stand out, especially within the digital space.
Kayla is known for her hands-on approach in optimizing Google Business Profiles, crafting compelling content, and analyzing performance data to fine-tune campaigns for maximum impact. Her passion for problem-solving and staying ahead of industry trends makes her an essential force in helping businesses grow and thrive online.
Dan
Google Business Profile Specialist / Tech Expert
Dan is the technical powerhouse behind Reinstate Labs, bringing deep expertise in Google Business Profile audits, reinstatements, and compliance. With an encyclopedic knowledge of Google’s ever-evolving guidelines, he ensures every profile is optimized and fully compliant before any action is taken.
As a primary point of contact for technical questions, Dan guides clients through complex reinstatement processes with confidence and clarity. His hands-on approach, attention to detail, and problem-solving skills make him an invaluable resource for navigating even the trickiest profile challenges. When it comes to the technical side of GBP management, Dan is the go-to expert you can trust.
Rouge Treyes
Virtual Support Coordinator
Rouge keeps the Reinstate Labs engine running smoothly, providing timely support and seamless communication between clients and the team. Whether you need a quick phone call, have a question, or need to share documents, Rouge ensures every request is handled efficiently and relayed to the right team member.
With a focus on responsiveness and organization, Rouge helps maintain clear communication and keeps the reinstatement process on track. Clients know they can rely on him for prompt support and practical solutions whenever questions arise.